Privacy Policy

This Privacy Policy explains how Castle Exterminators, LLC (“Castle,” “we,” “us,” or “our”) collects, uses, shares, and protects information about you when you visit castleexterminators.co, request a free inspection, or become a customer. By using our website or services, you agree to this Policy.

1. Information We Collect

a. Information you give us

• Contact details — name, phone number, email address, and service address you provide on the inspection request form or by phone.
• Service information — the pest issue you’re dealing with, notes about your property, and any preferences you share.
• Payment information — processed by our third-party payment processor. We do not store full credit-card numbers on our servers.

b. Information collected automatically

• Google Analytics 4 (measurement ID G-0TY9344E53): pages you view, referring URL, approximate location (city/state derived from IP), device type, browser, and interactions with the site.
• Cookies and similar technologies used by GA4 to distinguish sessions and by our web host for basic performance.
• Server logs: IP address, timestamp, and requested URL, kept for security and troubleshooting.

c. Information from third parties

• GorillaDesk, our field-service software, receives the form submissions from our contact page and stores them so we can schedule your inspection.
• We may receive review notifications from Google and Yelp when you leave us a review.

2. How We Use Your Information

• Respond to your inspection request and schedule service.
• Deliver, invoice, and follow up on pest control services.
• Send appointment reminders and service reports.
• Improve the website (which pages help homeowners, which don’t).
• Comply with our obligations as a licensed North Carolina structural pest control operator (License #1979PW).
• Detect and prevent fraud, spam, and abuse.

We do not use your data for automated decisions with legal or similarly significant effects.

3. How We Share Your Information

We do not sell your personal information. We share it only with:

• Service providers that help us operate: GorillaDesk (scheduling & CRM), Google (Analytics & Search Console), Cloudflare (website hosting), our email provider, and our payment processor. Each is contractually required to use your information only to provide services to us.
• Regulators and law enforcement when required by law (e.g., the North Carolina Department of Agriculture & Consumer Services in connection with our pest control license).
• Successors if Castle is merged, acquired, or sells substantially all of its assets — in which case we will notify you.

4. Cookies & Analytics

We use first-party and third-party cookies. Google Analytics is enabled site-wide. You can:

• Install the Google Analytics Opt-Out Browser Add-On.
• Enable your browser’s Do Not Track or Global Privacy Control (GPC) signal — we honor GPC as a signal not to sell or share personal information.
• Clear cookies at any time through your browser settings.

5. Data Retention

We keep customer records (name, service address, service history, invoices) for 24 months after your last interaction with us, or longer where required by tax, insurance, or NC pesticide-application recordkeeping laws (typically 2–3 years for pesticide application records under NC regulation 02 NCAC 09L .1005). Analytics data is retained for 14 months in GA4.

6. Your Rights

Depending on where you live, you may have the right to:

• Request access to the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion (subject to legal retention obligations).
• Opt out of the sale or sharing of personal information (we do not sell it).
• Appeal a decision we make about your request.

To exercise any of these rights, email services@castleexterminators.co or call (919) 606-8686. We will respond within 45 days.

California residents have specific rights under the CCPA/CPRA, including the right to know, delete, correct, and opt out. Verify your identity by providing at least two data points we already have on file for you.

7. Communications & TCPA

When you submit our contact form or provide your phone number, you expressly consent to receive calls, texts, and emails from Castle Exterminators about your inspection request or service. Message and data rates may apply. Reply STOP to any text to opt out; reply HELP for help. We do not use auto-dialers or pre-recorded voice messages for marketing without your prior express written consent as required by the Telephone Consumer Protection Act (TCPA).

8. Children’s Privacy

Our website and services are not directed to children under 13. We do not knowingly collect personal information from children.

9. Security

We use industry-standard measures — HTTPS encryption, access controls, and reputable service providers — to protect your information. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our website may link to third-party sites (Google Maps, Yelp, review platforms). We are not responsible for their privacy practices; please review their policies separately.

11. Changes to This Policy

We may update this Policy as our practices or the law change. The “Last updated” date at the top will reflect the most recent revision. Material changes will be highlighted on this page.

12. Contact Us

Questions about this Policy or your data? Contact:

Castle Exterminators, LLC
PO Box 15554, Durham, NC 27704
Email: services@castleexterminators.co
Phone: (919) 606-8686